Luxury Plus: etico

Kopi Luwak Coffee è stato descritto come il caffè più raro e costoso del mondo, al momento non detiene più il record ma gli riconosciamo il primato della "lavorazione".

Infatti il Kopi Luwak (Luwak Coffee) proviene dallo zibetto asiatico delle palme, un cugino del Mangusta, in Indonesia. Questo animaletto cerca e ingerisce il solo le migliori ciliegie di caffè come parte della sua dieta variata. Durante la digestione le proprietà dei chicchi sono naturalmente alterate, rimuovendo la sua amarezza e con l'introduzione di note saporite di frutta esotica e frutti di bosco. Kopi Luwak viene poi raccolto dalla giungla ed elaborati da parte degli agricoltori.

Se ancora non fosse chiaro, il Kopi Luwak (pronuncia indonesiana: [ˈkopi ˈlu.aʔ]) è un tipo di caffè prodotto con le bacche, ingerite, parzialmente digerite e poi defecate dallo zibetto comune delle palme.

Purtroppo, a causa della forte domanda (e prezzo) di questa rara caffè, molti imprenditori senza scrupoli hanno adottato la pratica di cattura, ingabbiamento e alimentazione forzata degli animali con una dieta esclusiva di caffè. Spesso questi animali vivono in condizioni terribili che li rende suscettibili alle malattie.

"Noi semplicemente non tollereremo lo sfruttamento degli animali nella produzione del nostro caffè" afferma Jeff Brikley cofondatore di Gayo Kopi che lavora con piantagioni di caffè esclusive che sono certificate dal governo indonesiano.

La società descrive il loro caffè come meravigliosamente complesso e corposo, con un lussuoso profumo di spezie naturalmente infusi e note di cioccolato. Al palato, i loro chicchi di Arabica hanno un carattere sontuoso, combinando il cioccolato scuro, caramello, caramello e melassa, privo di sgradevoli note amare. consistenza del caffè è cremoso deliziosamente, con grande profondità in coppia con un finale lungo di seta.

Il Kopi Luwak viene prodotto in quantità limitate, precisamente 230 kg all'anno ed inoltre è il caffè più costoso al mondo: infatti il suo prezzo varia da €500,00 a €900,00 al kg, e il prezzo di una tazzina di questo caffè può superare anche i 10€. In America, nel 2012, il Kopi Luwak veniva venduto a 133 $/hg, mentre al dettaglio era venduto anche a 48$ a tazzina.

Visto il grande successo del caffè defecato da animali è arrivato anche il “Black Ivory Coffee”, appunto “Avorio Nero” un caffè particolarmente costoso, e a quanto dicono anche molto Intenso ed Aromatico. La particolarità di questa miscela sta nel suo metodo di “estrazione”, come per Kopi Luwak, il metodo è lo stesso, entrambi vengono ricavati dalle feci di animali, ovviamente fiutato l’affare, in molti hanno tentato l’emulazione, coinvolgendo diverse specie di animali, fra tutti l’ha spuntata un imprenditore Canadese, Blake Dinkin, secondo il quale, pare che nello stomaco dell’Elefante sia nascosta la formula perfetta, ed il ciclo continua .....

Se gradite un caffè "molto particolare" adesso siete informati su queste specialità, a voi la scelta.

Kopi Luwak has been described as the most rare and expensive coffee in the world, and can reach prices upwards of $1,000 per pound. Now, authentic Wild Kopi Luwak is now being made available to the American market by Gayo Kopi, a local Detroit startup. Kopi Luwak (Luwak Coffee) is sourced from the Asian Palm Civet, a cousin to the Mongoose, in Indonesia. The Civet seeks out and ingests the only the finest coffee cherries as part of its varied diet. During digestion the properties of the beans are naturally altered, removing its bitterness and introducing flavorful notes of exotic fruits and berries. Kopi Luwak is then collected from the jungle and processed by highly trained farmers. Unfortunately, due to the high demand (and price tag) of this rare coffee, many unscrupulous entrepreneurs have adopted the practice of trapping, caging, and force-feeding the animals a coffee exclusive diet. Often these animals live in horrendous conditions making them susceptible to disease. Animal rights groups such as World Animal Protection have sought to ban the sale of cage-sourced Kopi Luwak, and many retailers have taken the product off their shelves. "This is great news," says Gayo Kopi co-founder Jeff Bickley. "We simply will not tolerate the exploitation of animals in the production of our coffee." Gayo Kopi works with exclusive coffee farms who are certified by the Indonesian government to only source from free-roaming wild Civets. They follow a 10-stage process to ensure each of their beans are certified as wild, and of only the finest quality. "We're so excited to bring this exquisite delicacy to the American market," says co-founder Kevin Ferrah. "We've gone to extraordinary measures to guarantee our customers can enjoy the best and most rare specialty coffee in the world with a clean conscience." The company describes their coffee as marvelously complex and full-bodied, with a luxurious aroma of naturally infused spices and chocolaty notes. On the palate, their Arabica beans have a sumptuous character, combining dark chocolates, toffee, caramel and molasses, devoid of unpleasant bitter notes. The coffee's texture is deliciously creamy, with great depth paired with a long silky finish. This level of scrutiny, care and quality comes at a price, but Gayo Kopibelieves it's a luxury many coffee lovers would love to try at least once in their lifetime.

Definizioni di Kopi Luwak has been described as the most rare and expensive coffee in the world, and can reach prices upwards of $1,000 per pound. Now, authentic Wild Kopi Luwak is now being made available to the American market by Gayo Kopi, a local Detroit startup. Kopi Luwak (Luwak Coffee) is sourced from the Asian Palm Civet, a cousin to the Mongoose, in Indonesia. The Civet seeks out and ingests the only the finest coffee cherries as part of its varied diet. During digestion the properties of the beans are naturally altered, removing its bitterness and introducing flavorful notes of exotic fruits and berries. Kopi Luwak is then collected from the jungle and processed by highly trained farmers. Unfortunately, due to the high demand (and price tag) of this rare coffee, many unscrupulous entrepreneurs have adopted the practice of trapping, caging, and force-feeding the animals a coffee exclusive diet. Often these animals live in horrendous conditions making them susceptible to disease. Animal rights groups such as World Animal Protection have sought to ban the sale of cage-sourced Kopi Luwak, and many retailers have taken the product off their shelves. "This is great news," says Gayo Kopi co-founder Jeff Bickley. "We simply will not tolerate the exploitation of animals in the production of our coffee." Gayo Kopi works with exclusive coffee farms who are certified by the Indonesian government to only source from free-roaming wild Civets. They follow a 10-stage process to ensure each of their beans are certified as wild, and of only the finest quality. "We're so excited to bring this exquisite delicacy to the American market," says co-founder Kevin Ferrah. "We've gone to extraordinary measures to guarantee our customers can enjoy the best and most rare specialty coffee in the world with a clean conscience." The company describes their coffee as marvelously complex and full-bodied, with a luxurious aroma of naturally infused spices and chocolaty notes. On the palate, their Arabica beans have a sumptuous character, combining dark chocolates, toffee, caramel and molasses, devoid of unpleasant bitter notes. The coffee's texture is deliciously creamy, with great depth paired with a long silky finish. This level of scrutiny, care and quality comes at a price, but Gayo Kopibelieves it's a luxury many coffee lovers would love to try at least once in their lifetime.

Sinonimi di Kopi Luwak has been described as the most rare and expensive coffee in the world, and can reach prices upwards of $1,000 per pound. Now, authentic Wild Kopi Luwak is now being made available to the American market by Gayo Kopi, a local Detroit startup. Kopi Luwak (Luwak Coffee) is sourced from the Asian Palm Civet, a cousin to the Mongoose, in Indonesia. The Civet seeks out and ingests the only the finest coffee cherries as part of its varied diet. During digestion the properties of the beans are naturally altered, removing its bitterness and introducing flavorful notes of exotic fruits and berries. Kopi Luwak is then collected from the jungle and processed by highly trained farmers. Unfortunately, due to the high demand (and price tag) of this rare coffee, many unscrupulous entrepreneurs have adopted the practice of trapping, caging, and force-feeding the animals a coffee exclusive diet. Often these animals live in horrendous conditions making them susceptible to disease. Animal rights groups such as World Animal Protection have sought to ban the sale of cage-sourced Kopi Luwak, and many retailers have taken the product off their shelves. "This is great news," says Gayo Kopi co-founder Jeff Bickley. "We simply will not tolerate the exploitation of animals in the production of our coffee." Gayo Kopi works with exclusive coffee farms who are certified by the Indonesian government to only source from free-roaming wild Civets. They follow a 10-stage process to ensure each of their beans are certified as wild, and of only the finest quality. "We're so excited to bring this exquisite delicacy to the American market," says co-founder Kevin Ferrah. "We've gone to extraordinary measures to guarantee our customers can enjoy the best and most rare specialty coffee in the world with a clean conscience." The company describes their coffee as marvelously complex and full-bodied, with a luxurious aroma of naturally infused spices and chocolaty notes. On the palate, their Arabica beans have a sumptuous character, combining dark chocolates, toffee, caramel and molasses, devoid of unpleasant bitter notes. The coffee's texture is deliciously creamy, with great depth paired with a long silky finish. This level of scrutiny, care and quality comes at a price, but Gayo Kopibelieves it's a luxury many coffee lovers would love to try at least once in their lifetime.

Esempi per Kopi Luwak has been described as the most rare and expensive coffee in the world, and can reach prices upwards of $1,000 per pound. Now, authentic Wild Kopi Luwak is now being made available to the American market by Gayo Kopi, a local Detroit startup. Kopi Luwak (Luwak Coffee) is sourced from the Asian Palm Civet, a cousin to the Mongoose, in Indonesia. The Civet seeks out and ingests the only the finest coffee cherries as part of its varied diet. During digestion the properties of the beans are naturally altered, removing its bitterness and introducing flavorful notes of exotic fruits and berries. Kopi Luwak is then collected from the jungle and processed by highly trained farmers. Unfortunately, due to the high demand (and price tag) of this rare coffee, many unscrupulous entrepreneurs have adopted the practice of trapping, caging, and force-feeding the animals a coffee exclusive diet. Often these animals live in horrendous conditions making them susceptible to disease. Animal rights groups such as World Animal Protection have sought to ban the sale of cage-sourced Kopi Luwak, and many retailers have taken the product off their shelves. "This is great news," says Gayo Kopi co-founder Jeff Bickley. "We simply will not tolerate the exploitation of animals in the production of our coffee." Gayo Kopi works with exclusive coffee farms who are certified by the Indonesian government to only source from free-roaming wild Civets. They follow a 10-stage process to ensure each of their beans are certified as wild, and of only the finest quality. "We're so excited to bring this exquisite delicacy to the American market," says co-founder Kevin Ferrah. "We've gone to extraordinary measures to guarantee our customers can enjoy the best and most rare specialty coffee in the world with a clean conscience." The company describes their coffee as marvelously complex and full-bodied, with a luxurious aroma of naturally infused spices and chocolaty notes. On the palate, their Arabica beans have a sumptuous character, combining dark chocolates, toffee, caramel and molasses, devoid of unpleasant bitter notes. The coffee's texture is deliciously creamy, with great depth paired with a long silky finish. This level of scrutiny, care and quality comes at a price, but Gayo Kopibelieves it's a luxury many coffee lovers would love to try at least once in their lifetime.

Traduzioni di Kopi Luwak has been described as the most rare and expensive coffee in the world, and can reach prices upwards of $1,000 per pound. Now, authentic Wild Kopi Luwak is now being made available to the American market by Gayo Kopi, a local Detroit startup. Kopi Luwak (Luwak Coffee) is sourced from the Asian Palm Civet, a cousin to the Mongoose, in Indonesia. The Civet seeks out and ingests the only the finest coffee cherries as part of its varied diet. During digestion the properties of the beans are naturally altered, removing its bitterness and introducing flavorful notes of exotic fruits and berries. Kopi Luwak is then collected from the jungle and processed by highly trained farmers. Unfortunately, due to the high demand (and price tag) of this rare coffee, many unscrupulous entrepreneurs have adopted the practice of trapping, caging, and force-feeding the animals a coffee exclusive diet. Often these animals live in horrendous conditions making them susceptible to disease. Animal rights groups such as World Animal Protection have sought to ban the sale of cage-sourced Kopi Luwak, and many retailers have taken the product off their shelves. "This is great news," says Gayo Kopi co-founder Jeff Bickley. "We simply will not tolerate the exploitation of animals in the production of our coffee." Gayo Kopi works with exclusive coffee farms who are certified by the Indonesian government to only source from free-roaming wild Civets. They follow a 10-stage process to ensure each of their beans are certified as wild, and of only the finest quality. "We're so excited to bring this exquisite delicacy to the American market," says co-founder Kevin Ferrah. "We've gone to extraordinary measures to guarantee our customers can enjoy the best and most rare specialty coffee in the world with a clean conscience." The company describes their coffee as marvelously complex and full-bodied, with a luxurious aroma of naturally infused spices and chocolaty notes. On the palate, their Arabica beans have a sumptuous character, combining dark chocolates, toffee, caramel and molasses, devoid of unpleasant bitter notes. The coffee's texture is deliciously creamy, with great depth paired with a long silky finish. This level of scrutiny, care and quality comes at a price, but Gayo Kopibelieves it's a luxury many coffee lovers would love to try at least once in their li

Si è sempre pensato che la crisi fosse subita da un ceto medio impoverito ed una borghesia che scivola in basso. La scala sociale che si appiattisce, non riguardava i mercati del lusso perchè i ricchi pur con meno, ne avevano sempre e comunque troppi. Invece scopriamo che anche il mercato del lusso, che forse non conosce la stessa crisi che ammazza i prodotti poveri, non si può certo dire che stia attraversando una fase di crescita.

I numeri sono presentati Altagamma e Bain & Company e dimostrano che i consumi di beni di alta gamma sono in un periodo di stallo. A questo si aggiunge che le previsioni 2016 sono meno rosee rispetto a sei mesi fa, anche se quantomeno non fanno registrare un calo di vendite.

Sono previste a crescita zero, diversamente da quanto ipotizzato a ottobre 2015, l’Asia (0% vs +2%), il Nord America (0% vs 3,0%) e l’America Latina (0% vs +1%). In crescita decisa il Giappone (+5%, confermato), più moderata l’Europa (+2% vs 4%), ancora più lieve Medio Oriente e Resto del Mondo (+1% vs +3%).

Accessori in pelle e prodotti beauty si confermano i comparti in migliore salute (+4%): Più moderata (+1% vs 3%) la crescita prevista per l’abbigliamento. Nessuna crescita prevista per Art de la Table (0% vs +2%) e Hard Luxury (0% vs -+3%).
Secondo il monitoraggio fatto, l’ultimo trimestre 2015 è stato particolarmente difficile, sia negli Stati Uniti, dove il consumatore locale ha rallentato gli acquisti, sia in Europa, dove gli attacchi terroristici di Parigi hanno inflitto un duro colpo agli acquisti natalizi nella capitale francese sia di locali sia di turisti

(prevalentemente asiatici). L'idea che Parigi significhi prodotti di lusso ci piace molto, che abbia forte influenza su tutto il lusso a livello continentale, esalta ancora una volta la debolezza italica che nel lusso e nel vivere bene dovrebbe invece essere all'avanguardia.

A fronte di questa stasi economica del lusso, si dovrebbe investire, infatti un'azienda leader a livello mondiale nel settore dell’eyewear ha rinnovato infatti in anticipo la partnership con il brand dei gemelli Dean e Dan Caten. Si tratta di un accordo di licenza per il design, la produzione e la distribuzione mondiale di montature da vista e occhiali da sole a marchio Dsquared2.

Montature per gli occhiali, che da oggi in poi defineremo sempre eyewear, di lusso che si rinnovano e cercano collaborazione con nuovi stilisti che vogliono sperimentare nuove

strade.

Novità, investimenti, coraggio, sono la giusta ricetta anche in tempi difficili. Forse il risultato utile netto dell'anno sarà inferiore per quaslche tempo, ma la prospettiva dell'azienda, ed il suo fascino, restano elevati.

Bravi, e vogliamo sottolineare che soprattutto nel lusso la novità è sempre apprezzata.